Well, this is a blurred area as different companies may ask for a different type of skill set. The right resume for social media manager job must answer the requirement as much as possible. There is no hard and fast rule about the qualifications that such a manager should have.
However, we can highlight the following and emphasize the quality that the employer seeks. Some of the skills that happen to be mandatory to fulfill the career objective include:
Communication Skills
Writing Skills
Creativity
Organization Skills
Knowledge of Traditional & Digital Marketing
Networking Skills
Customer Care
It is important to follow a standard resume format so that there are no loose ends with no excessive words, either.
The reverse chronological format works best.
There should be an interesting objective or summary at the top of the resume.
The list of experiences along with key responsibilities held follows.
The educational qualifications should come after the experience.
It is advisable to use a couple of keywords from the requirement advert.
Everything else should be positioned at the fag end with languages known, volunteer work, and certifications mentioned last.
It is important to include an attractive headline in the resume to grab the recruiter's attention. A good resume sample must have content similar to the avid followers of social media seeking a suitable job in the field.
For example, you can mention:
Professional social media manager with 4 years of experience seeking a more dynamic position.
A single page will do for freshers with the objective being interesting enough to warrant a call for an interview. The resume samples for freshers would thus be similar to this:
A fresh graduate with a marketing degree and excellent communication skills seeking improvement by becoming a social media manager for XXX company. My editing experience and followers on social media encourage me to aspire for the advertised position
A seasoned candidate would have to use the right summary written along the following lines.
Social Media Manager with 4+ years of experience and exposure to digital marketing seeks a change. Generating leads and speedy conversion has been my forte with 40% conversions on Facebook and a 55% success rate on Instagram.
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